First things first… Happy 2017 to all!
Ever wondered how thestudio would look without it’s clothes on?…
Whether you’re donning a suit and tie or the type of person to rock up in your PJs, it’s clear that everyone has different standards of what they’d consider fashionable. With new trends constantly sprouting whilst others become embarrassing past relics that spur the feeling “what was I thinking!”, it’s no wonder people reinvent themselves with their dress sense.
But what’s fashion got to do with thestudio?! Well, last year we declared our idea of “brand” is all about perceptions, it’s what people say when you’re not in the room (click here to get up to date). Fashion is no exception, luxury labels like Prada and Luis Vuitton both paint a picture of wealth while Nike conjures up physical feats. But now there is a movement, a movement away from big flashy logos, to the point where individuals are removing them from their clothes!
“Why people are cutting brand logos off their clothing?” is an interesting article looking at why people are pulling away from being branded and literally removing trademarks.
A Sign of the times…
In this digital age where social media reins king, outward appearances are becoming even more so important. We’ve learnt that what buzz words a brand associates itself with, isn’t necessarily what an individual wishes to be associated with. Society’s affair with uniqueness has led us into being more self-representative and more aware of how we wish to be perceived. In essence, to be our own brand!
thestudio no more…
Remove our brand what would you be left with? A great team with a customer first attitude! Just like the loyal customer who has faith in the quality of their newest fashion statement… the proof is in the pudding!
Yes, we are still harping about our new aesthetically pleasing and easy to use website. Technology is everywhere and has firmly planted its presence in our hearts and more importantly our pockets. So join the new age revolution, dust off those keyboards and let’s get creative!
1. Responsive. Don’t be scared off by techy lingo, a cheeky Google search will help you understand the jazziest of technical terms. The best way to think of it is “content is like water”, your webpage will respond to the shape (the device accessing your site) and fit it accordingly. Goodbye to awkward scrolling or trying to zoom into miniature text, your site becomes fluid, just like water.
2. Are you an internet explorer? As the home of all websites, we access the internet through various web browsers; did you know they can be a crucial part of how fast everything runs? So when things start lagging beyond belief, maybe switch it up and see what happens. Apparently Fire Foxes don’t bite. We know for some this maybe stating the painfully obvious, but spare a thought for those who aren’t computer savvy!
3. Images. Humanity loves images. They are quick and easy to process, much better than reams and reams of content. In today’s society people are busy, they’d rather just be quickly shown what they are getting then convinced it’s the right decision after. One size doesn’t fit all so think carefully about how your photoshoots are shot; square images don’t make great banners! (more…)
